Design
Every project starts here
Design plays a vital role in any successful business model and embodies the core of DESIGNLEDGE™. With over a decade of practical design experience, you can count on every product being as aesthetically pleasing as it is practical.
Each project begins with the latest design trends in your targeted business market as the foundation for every decision we make. Exceptional talent and years of experience combined with state of the art hardware and industry-leading software means your product won't only look good, you'll leave your competition in the dust. THIS, is what gets us excited about coming to work every day. And because we maintain all of your original order forms, brainstorming sessions, design products, and source files, expanding an older design or developing a new one is effortless and simple. Establishing this vital design uniformity not only reinforces your branding strategy, but also slashes overhead costs to your company.
Social networking platforms have become the standard for businesses all over the globe to reach a pinpointed target audience rapidly and cost effectively. Whether you're a seasoned tweeter, blogger, and poster, or haven't even created a personal Facebook page, we're sure there's something we can help you with. One of our strategies involves linking all of the pertinent networks to one universal location. This means when you post an update about your business, the message instantly replicates across all of your networks. In addition, we'll integrate your company designs into every site, ensuring your branding strategy is effectively reaching the widest possible audience.
Advanced Website Tactics
Expand and accelerate your web presence
With a rapidly growing and constantly changing market, you'll need a strong web foundation that won't get washed away with your competition. That's why we incorporate the latest HTML5 and CSS3 web standards, current SEO (Search Engine Optimization) practices, and flexible coding to ensure cross browser compatibility in every website we create.
DESIGNLEDGE™ creates every website to be backwards compatible with older browsers and computers while still implementing the latest in web standards. Because our sites are coded with new technologies like HTML5, CSS3, JavaScript, jQuery, and PHP, we can also make sure websites are automatically compatible for mobile and tablet devices. That means you pay one price and get a multidimensional, responsive website that can reach your audience no matter which platform they use! In addition, you'll be set up with cutting edge website analysis tracking software through Google Analytics. This free service can tell you who's viewing your website, where they're viewing it from, what device they're using to view it, and even which spots and links on your webpage are most popular. To learn more about Google Analytics, contact James on our contact page.
Cloud Integration
Everything accessible in one, universal location
Moving pertinent information to the cloud helps you and your employees access and collaborate on important documents anywhere in the world. We will teach you how to effectively use free services like Google Apps, Dropbox, salesforce, and iCloud to get you started.
If you haven't heard about the cloud yet, you will. The cloud is simply a location on the Internet where you store pertinent information. Although this information can be backed up to a traditional local hard drive, the content remains in the cloud, accessible to any user you authorize, anywhere in the world. Take Facebook, for example: even though users post thousands of photos and information to their profiles, the information isn't stored on their computers. Instead, they can log in from any device that can access the Internet to instantly view, manipulate, upload, or even delete information. Applying this same model to some of your business infrastructures can make collaborating on projects and sharing company-wide files more efficiently than traditional methods. To learn more about which cloud services could benefit your company, contact James on our contact page.
Form & Stationery Design
Elegant and efficient designs for customers and employees
A successfully designed form or paper product minimizes wasted paper, increases audience response, reinforces branding strategy, and ensures accurate results. This commonly underestimated asset can also significantly distinguish you from your competition.
When was the last time you filled out a form that seemed to be a copy of a copy of a copy? Was it easy to understand? Did you have enough room to write each answer? Did it seem to be filled with unnecessary clutter? Did the layout use the entire page effectively to cut down on wasted paper? And if you commonly work with paper forms, do you find yourself constantly having to teach the participant what to do? Are there common errors or illegible annotations? Do the forms all look uniform and consistent? Are you implementing logos and color schemes to reinforce branding strategies?
These minor imperfections may go unnoticed to the majority of the public, but these are the types of questions the staff at DESIGNLEDGE™ ask themselves every time they review a paper product. A few hours of design "clean up" could save your company days of production loss while also fortifying your branding strategy to the participants.
Communication Tools
Connect with colleagues and customers intuitively and effortlessly
An organization simply can't succeed without strong communication capabilities on all levels. Old communication methods relied on expensive exchange servers, cumbersome troubleshooting methods, and confusing installation devices. Leave yesterday's complications behind and let us build and educate your staff about tomorrow's communication solutions courtesy of Google Business Apps.
Google Business Apps could potentially be one of the strongest assets any company could have in their corner due to its modest pricing, simplicity, security, and reliability. So what is it? Basically, it's a Google account for each of your employees that's automatically linked, enabling powerful collaboration and communication capabilities. In addition, it's all set up through your company domain name so each employee has a unique "name@yourbusinesswebsite.com" account and email address. Administrators can easily authorize or restrict access to other users and features like group email accounts, document syncing, and built in live chat functionality connect you with your colleagues like never before. The best part? It's free for smaller business and backed by Google's incredible less than 1% "system down" rate. Contact James on our contact page to learn more about how we can get you and your staff up and running within 48 hours.
Mobile Platforms
Cross compatible solutions to showcase and manage your business
The smartphone is not only a great way to connect with consumers, it's also a business owner's most trustworthy sidekick. For this reason, we offer business management services for the Android and iOS operating systems to help you manage key tasks while you're on the go.
As app enabled smartphones become a more integral part of our lives, it's important they stay up to speed with your business needs as well. For this reason, we feel you should be able to run a majority of your business tasks on the go. Not only can we set up company-wide email accounts on mobile devices, we can teach you and your staff how to use powerful applications on smartphones and tablets to help complete tasks like scheduling and reminder tools, receipt and business card scanning, productivity diagnostic checks, personnel location services, and even mobile credit card payments. While you focus on your business, let us focus on ways to help you use your technology and keep you up to speed. Contact James today to find out which apps your business could be using tomorrow.
Branding Strategy
Consistency, recognition, and integration to fortify customer loyalty
The first thing your costumers see--and the last thing they'll remember--is your product brand. Whether you're hiring us for the first time or have come back for more (thank you), we'll make sure every project directly reflects and supports the intricacies of your company brand.
To connect with your consumers on a personal level and gain their trust in your product, you need a professional, well-rounded branding campaign. This enables the design to work for you as a powerful, subliminal sales force. If you've already established a firm branding foundation we can help identify strengths and weaknesses to help you maximize the effectiveness of your strategies. If you haven't established a branding strategy yet, let us work closely with you and your staff to make sure what we create directly represents the vision you're trying to create in your consumers. There's nothing more powerful than a prospective client noticing that the business card you hand them matches the pen you put in their pocket, the logo they see on your shirt, and the website they visit to learn more about your business.